Global Mobile Advertising Market: Tencent's digital ad revenues grew by 32% year over year in the first quarter in China: “Decision foresight“
The global mobile advertising market size was valued at USD 76.9 billion in 2020 and it is expected to reach USD 1234.5 billion by 2030 with the CAGR of 32% during 2020-2030 . This information is published by “ Decision foresight “, in its report, titled, “ Global Mobile Advertising Market , 2020-2030.” As a result of the growth in mobile usage, mobile app advertising expenditure has skyrocketed. According to the latest data from the Interactive Advertising Bureau(IAB) US, mobile ad expenditure increased by 38% in 2019 over the previous year, reaching a staggering USD 100 billion. Video advertisements, mobile website display, and in-app adverts are all examples of mobile advertising. For the best return on investment, the nature of mobile (as a personal device) necessitates a tailored strategy with carefully targeted advertising campaigns. To complement this trend, a number of mobile advertising firms have developed. Download Sample Copy of the Report to understand the structur...